Xu Tang
China
Mr. Xu Tang is a book designer from China. He is widely acclaimed in the publishing industry for his minimalist yet dynamic design language. Advocating a return to the essence of the book, he upholds the philosophy that "less is more" and consistently rejects overdesign. He has established strong partnerships with many of China’s leading publishing groups, and has designed Chinese editions for numerous world-renowned authors. With over 500 titles to his name—all of them bestsellers— his works can be found in virtually every Chinese-language bookstore around the world. Access Xu Tang Newsroom
Featured Designs
Xu Tang
Publication Design
The Four Great Classical Novels are widely regarded as the ultimate representation of traditional Chinese literature and culture. This design abandons conventional methods, embracing a critic's perspective to present a fresh interpretation of these timeless works. The set features a split double-bookcase design with a one-centimeter gap that reveals a glimpse of the inner cover's artwork, evoking the sensation of peering through a slightly opened door, enticing readers to uncover the mysteries within.
A' Print and Published Media Design Award - Silver (2025) - Access Xu Tang Publication Design Press Kit
Xu Tang
Graphics Design
This is a key textbook in American universities, covering research methods, human evolution, and cultural development. The cover blends the letter A with the Chinese character for human, featuring an ape's leg and a modern human's leg to symbolize evolution and East-West fusion. This minimalist design highlights humanity's journey from primitive to modern, emphasizing growth in self-awareness and cultural development.
A' Graphics, Illustration and Visual Communication Design Award - Silver (2025) - Access Xu Tang Graphics Design Press Kit